EPISODE 17 – Responsible Micro Blading with Kara Gutierrez.

On the show today we are joined by Kara Gutierrez from Spot On Beauty Permanent Cosmetics to tell us about her experiences in the micro blading field and particularly some of the terrible mistakes that are being made by clients and artists. As part of a recent viral story, Kara witnessed, first hand the way things can go completely wrong with permanent make up without the proper education, awareness and communication. She unpacks the story for Jamie Ledbetter, the unfortunate victim of a botched eyebrow procedure and how she is managing to control the problem. We chat about advertising and certification, integrity and trust, facts and opinions and the central idea of responsibility. We also chat about why its better exercise patience and wait for an experienced artist than rush into a shop that you can, the research necessary and keeping expectations realistic. For all this and more, be sure to tune into the INK-Credible Podcast today!

• The perceptions of permanent make up that Kara notices.
• Pricing and what it does and does not reflect.
• Kara’s studies and how this impacted her work in the tattoo industry.
• Problems in the industry regarding advertising and certification.
• Kara’s medical background, ethics and how she goes about her work.
• Trust, integrity and the right to tattoo customers.
• The tragic story of Jamie Ledbetter and her botched eyebrow job.
• How Kara stepped into correct the terrible mistakes that were made to Jamie’s face.
• The difference between facts and opinions.
• Realistic expectations and keeping it real with clients.
• Why it’s not so easy to find a reputable and trustworthy tattoo artist.
• Patience and waiting for a good tattoo artist can make all the difference!
• Why the onus is on you to do your research before a procedure.
• Kara’s message of responsibility to customers and artists.

And much more!

Dermografix — https://dermagrafix.com
Spot On Beauty Permanent Cosmetics — https://square.site/book/DBYAB81BACSN3/spot-on-beauty-lees-summit-mo
Kara Gutierrez — https://www.linkedin.com/in/kara-gutierrez-1b0538140
Jamie Ledbetter — https://www.prevention.com/beauty/a27153239/botched-microblading-four-eyebrows-jamie-ledbetter/